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New Toyota Safety Sense is Now Offered Standard on Many New Toyota Models!

When it comes to driver safety and the safety of others on the road, nothing is more important to the engineers at Toyota. That's why, many of the new Toyota models come equipped with standard Toyota Safety Sense- a system that uses a camera and laser technology to monitor the road and the vehicles in front and around you to provide you with an extra set of eyes and the utmost confidence every time you get behind the wheel.

 

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The 2017 Toyota Highlander Earns the Top IIHS Safety Rating

When safety is your top priority on the Medford roads, you need a vehicle that inspires confidence in its ability to protect, and prevent accidents from happening. Lithia Toyota of Medford has your vehicle. The 2017 Toyota Highlander earned the Top Safety Pick+ designation from the Insurance Institute for Highway Safety (IIHS), the top safety rating.

The IIHS subjected the Highlander to five crash tests, where it earned top marks in protection and prevention.

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Cars.com Awards the Toyota Prius With the Eco-Friendly Car of the Year Title

There's been a constant myth surrounding hybrid vehicles, that they're only worthwhile for gas savings. Toyota dispels that myth soundly with the practical and high tech 2017 Toyota Prius. The Prius was named the Eco-Friendly Car of the Year by Cars.com. You can have an eco-friendly and enjoyable daily commute in Medford.

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What Tires are Perfect for your Toyota?

Living in the Pacific Northwest gives you the chance to experience a wide array of weather which can make driving a real challenge. Luckily Toyota builds cars that are reliable, durable, and able handle nearly anything. When the time comes it is important to get new tires for your car, but the question really is, what tires will work the best?

Tires are some of the most important parts for your car as they keep you in connection with the road. There are a few types of tires available for you when you search for new tires. There are performance…

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Nothing is quite like the Modern and Safe 2017 Toyota Corolla

For years the Toyota Corolla has been one of the most popular cars on the market because of its incredible reliability and longevity. As time has gone on the Toyota has continually become more modern and with the new 2017 Toyota Corolla that tradition has continued and is ready to continue impressing buyers all over the world.

The new 2017 Toyota Corolla features an all new design that is much different than the previous model. The front fascia of the new model features a sculpted nose, narrow headlights, and vertical LED lights that help this model standout. 

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Toyota's Global Hybrid Sales Soar Past 9 Million

As the kids say these days, Toyota's hybrid sales level is over nine thousand!! In fact, it's over nine million!

As of April 30, 2016, Toyota Motor Corporation has sold 9.014 million hybrid vehicles in more than 90 countries worldwide. It all began with the Toyota Prius, which first hit markets in Japan in 1997. Late last year, the fourth-generation Prius went on sale, showing a sportier, more fun-to-drive side of the classic green…

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Guess Which Sedan is the Most American-Made Car in the U.S.

When you think about a car that is built in America, you might expect the top contenders to be those made by American-based brands. Long, long ago, that may have been the case -- but today's automotive market is global. Even if a vehicle is assembled in the U.S., it may well be that all of its parts come from overseas.

How is one to untangle the woven web of resources…

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MIT Tech Review Confirms Toyota is One Smart Company!

Toyota makes cars for smart drivers: safe, reliable, efficient, and affordable. It turns out the company itself is one of the smartest in the world -- at least, according to the MIT Technology Review.

Toyota ranked in at 17 out of 50 on MIT's 50 Smartest Companies of 2016 list. It and Tesla Motors were the only two automakers recognized.

The MIT tech review pointed to Toyota's mass-production of a hydrogen-fuel-cell…

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2016 Toyota Prius is about Much More than Fuel Economy

Would you jump at the chance to drive a hybrid that went beyond fuel economy to deliver an exceptional driving experience? Well, that's exactly what you'll enjoy behind the wheel of the 2016 Toyota Prius here in Medford, OR.

Launched with a futuristic design, the 2016 Prius presents a refined and modern interior to go along with confident performance and chart-topping fuel economy. That means the 2016 Prius is more than just an efficient car but a great way to improve your daily driving experience!

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2016 Toyota Corolla Takes Another Step Forward

Be honest. You'd jump at the chance to drive a top-quality car without spend a ton of money, right? Then, don't just sit there! Come on down to Lithia Toyota of Medford to take the 2016 Toyota Corolla out for a spin!

The Corolla has stood the test of time by delivering incredible value and reliability to drivers throughout the Medford, OR. The 2016 Corolla retains those hard-won values while displaying major upgrades in style, performance and high-tech features. That way, the Corolla will have no trouble holding its top spot on the sales charts for many years…

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